Growth Marketing Services

Growth marketing for professional services and SaaS firms

Support that feels like having your own marketing and business development manager, without the cost or commitment of a full time hire.

Working with small to medium sized firms across accountancy, HR, recruitment, legal, education, healthcare and SaaS; the focus is on strategic, joined up marketing that helps you attract the right clients and build long-term relationships.

Marketing and business development support is delivered flexibly and can be part time, interim, project-based, freelance, contract or ongoing, shaped around your business goals and commercial priorities.  The service packages on this page provide a clear starting point, grounded in experience of what works in professional services and SaaS firms.  From there, support is tailored to your firm, your team and your growth plans.

Get in touch for a free consultation to explore a considered, commercially aligned approach tailored to your firm.

How flexibility works

Flexible, hands on support that fits around your business.  You might need part-time support to keep things moving, interim cover, help with a specific project or someone to get everything set up properly. Some firms need a steady pair of hands for a few months, others ongoing support as they grow.  The approach adapts to what you need, across strategy, delivery or a mix of both. You can start at any stage and build over time.

Strategy and delivery

Support spans both strategic thinking and practical delivery, so things get done as well as planned.  This includes marketing strategy, content and copywriting, email marketing, CRM and sales pipeline management, social media, campaigns, website improvements, events and partnerships.  All grounded in experience working with professional services firms, where relationships, trust and long term growth really matter.

Marketing and Business Development Services

The service packages below are designed to support the different stages of growth firms typically move through, from building momentum to strengthening long term market position. An ongoing support option is also available for firms looking for consistent, sustainable growth. You can start at the stage that best reflects where your business is today.

Alignment

Flagship option for ongoing support. 

Ongoing marketing partnership to support long term growth, for firms who want a more strategic, consistent approach, with someone who understands how professional services firms grow and what works in practice.

This is an ongoing, part time marketing manager retained partnership, embedded in your business and supporting both strategy and delivery on an ongoing basis.  To ensure the right level of focus and quality, this is offered to a small number of firms at any one time, typically working with just two or three businesses in this way.

Where support is focused
•  Ongoing marketing management and forward planning
•  Regular content, campaigns and client communications
•  CRM, pipeline and lead nurture support
•  Website, email and social activity
•  Support for partners and team members
•  Ongoing review, insight and continuous improvement

What this means for you
Consistent, commercially focused marketing, with a trusted partner who understands your business, supports your team and helps drive sustainable growth over the long term.

Foundation

Get clear on what’s worth focusing on. 

If marketing has felt ad hoc or heavily reliant on referrals, this is where we reset. We step back and shape a clear marketing strategy aligned to your business goals, so you’re focusing on the right clients, services and opportunities.

Where support is focused
•  A marketing strategy aligned to your business goals and growth plans
•  A review of your current marketing, website and activity
•  Your ideal client profile and sector focus
•  Messaging that reflects the value you deliver
•  Practical priorities for the next 3 to 6 months

What this means for you
Clear direction, better decisions and confidence in what to focus on next.

Structure

Put the right plan and systems in place.

This is where marketing starts to feel organised. A clear plan, the right tools and a simple structure that supports consistent activity.

Where support is focused
•  Marketing plan and campaign calendar
•  Content plan across LinkedIn, email and website
•  CRM setup or tidy up (e.g. HubSpot)
•  Email marketing and simple automation
•  Tracking what matters for growth and brand awareness

What this means for you
A plan you can follow, with everything connected and working together.

Momentum

Consistent, hands-on marketing support.

This is the day-to-day marketing management. Keeping things moving, showing up regularly and making sure nothing stalls.

Where support is focused
•  Writing and posting LinkedIn content
•  Email newsletters and campaigns
•  Website updates, landing pages and blogs
•  Managing social media and light SEO
•  Coordinating designers, developers or other suppliers if needed

What this means for you
Marketing that happens consistently, without it falling back on your to-do list.

Growth

Marketing that supports sales and pipeline.

Here the focus is generating and progressing opportunities, upselling and improving retention.

Where support is focused
•  Joined up campaigns across content, email and digital
•  Lead nurture and follow up journeys in your CRM
•  Case studies and insight led content to support conversations
•  Webinars, events and partnership activity
•  Improving how enquiries turn into long term clients

What this means for you
Better quality enquiries, smoother conversations, more predictable pipeline and sustainable growth.

Scale

Ongoing marketing leadership as you grow.

For firms who want a steady, experienced hand guiding marketing as the business and marketing team grows.

Where support is focused
•  Acting as your marketing manager or lead
•  Planning, reviewing and improving activity each month
•  Supporting partners or team members with marketing and BD
•  Keeping everything aligned to your commercial goals
•  Continuously improving what’s working and refining what isn’t

What this means for you
A more confident, consistent approach to marketing that grows with your firm.

Tailored support for professional services and SaaS firms

Focused on the outcomes that matter most.

Your business is unique. Your goals, team, resources and growth plans will shape the kind of marketing support that makes the most sense.

Whether you’re an accountancy firm looking to build a more consistent pipeline, an HR consultancy or recruitment firm refining its positioning, a healthcare provider launching new services, or a SaaS company focused on acquisition, onboarding and retention, support is tailored to fit your stage of growth and commercial priorities.  The service packages on this page give you a helpful starting point. They can be used individually or combined to create a more tailored approach.

The best place to start is with a conversation. We’ll discuss your business, where you’d like to grow, what’s working well and where you’d like additional support. From there, I’ll recommend the most suitable approach and prepare a tailored proposal aligned to your goals and budget.

Get in touch for a free consultation to explore what marketing and business development support could look like for your business.

Events, networking and strengthening relationships
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From trade exhibitions to client functions, Atim managed national activity with professionalism and precision, strengthening relationships, improving networking opportunities and reinforcing brand consistency at every touchpoint.

🟦 Transport & logistics firm


Services

Marketing Management
Strategy & Growth
Content, Copywriting & Digital
Email & Social Media
Partnerships & Events

Sectors

Professional Services
Accountants, HR, Health
Recruitment, Education
SaaS, B2B, SME


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